Companies are gaining competitive advantage through networked business models, tapping into talent across the globe to defend themselves against commoditization and disruptive innovation. Rather than rigid “built-to-last” systems and processes, the new era instead calls for fluid, “built-to-adapt” networks in which each company focuses on its differentiation and relies increasingly on its partners, suppliers,and customers to supply the rest.
Title: Business Network Transformation: Strategies to Reconfigure Your Business Relationships for Competitive Advantage
Author: Jeffrey Word is a 1999 Thunderbird graduate. Contributors include: Philip Lay, Geoffrey Moore, Marco Iansiti, Ross Sullivan, Mohanbir Sawhney, Ranjay Gulati, David Kletter, N. Venkatraman, John Hagel III, John Seely Brown, Gautam Kasthurirangan, Randall H. Russell, Henry Chesbrough, Jeffrey H. Dyer and Andrew McAfee.
Publisher: Jossey-Bass (August 17, 2009)
Description: 304 pages, hardcover