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Archive for April, 2009

Your next 100 days

Thursday, April 30th, 2009

Steven StralserBy Steven Stralser, Thunderbird professor

For the past few weeks the media has been abuzz marking the first 100 days of the Obama presidency. This 100-day benchmark has been a staple of the journalistic lens on America for much of the past century, but it was FDR and the Great Depression that focused so much attention on what happens in 100 days. While entrepreneurial thought leaders, management gurus and especially lenders and investors are always promoting the value of strategic planning and scenario analysis with three-to-five-year horizons, with our economy — and no doubt your company, too — in an economic ditch, it seems naïve and arguably a luxury to be thinking about the long term, when the short term is so challenging. | Video: Steven Stralser answers the Thunderbird Question (0:38) |
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Survival lessons from emerging markets

Wednesday, April 29th, 2009

Richard EttensonBy Richard Ettenson, Thunderbird Professor

As Western companies struggle to navigate the worst economy in generations, here’s one piece of advice: Look at places where volatility is business as usual – emerging markets. In these countries, companies have learned they can’t just hunker down when bad times strike. They have to go on the offensive. In Eastern Europe, South Africa and Latin America, managers look at tumultuous times as a chance to implement bold ideas, outflank rivals and boost their business.
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Marketing versus Finance: Reconcilable Differences

Wednesday, April 22nd, 2009

Thunderbird Professor Richard EttensonMarketers and finance professionals have a “famously fractious relationship” that sometimes resembles a sibling rivalry, Thunderbird Professor Richard Ettenson, Ph.D., told representatives of both sides April 21 at the Advertising Financial Management Conference hosted by the Association of National Advertisers in Phoenix. The resulting tension may seem irreconcilable, but Ettenson said marketers can get the CFO on their side when they learn to articulate a business case for their activities. | Podcast: Tea and Toyotas: Real Payoffs of Marketing (8:31) |
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‘Never a better time to be in private equity’

Monday, April 20th, 2009

Stanley P. GoldThe economy hasn’t reached bottom yet, but now is the time to invest, Shamrock Capital Advisors President and CEO Stanley P. Gold said March 26 at the Thunderbird Global Private Equity Investing Conference in Glendale, Ariz. “There has never been a better time in my lifetime to be in private equity or alternatives,” said Gold, who represents the California-based investment arm of the Roy Disney family. Gold said the economy should hit bottom and start to recover in the first quarter of 2010, but opportunities abound today for smart investors. “Today you can take some risk, and the reward is gigantic,” he said. Watch a segment of his presentation at the Thunderbird Private Equity Center Blog.

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Find opportunities as commercial real estate storm brews

Thursday, April 16th, 2009

Ryan AtkinsBy Ryan M. Akins

While the news media has been covering the single-family housing market extensively, a quiet storm is brewing in the commercial property market that will dwarf the losses that single-family homeowners have experienced over the last two years. This reality is evident in today’s Commercial Mortgage Backed Securities (CMBS) market, which has virtually vanished since 2007 and shows little sign of returning. This looming correction is going to wipe out fortunes through foreclosures, and will likely create the opportunity for new fortunes to be made.
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An alternative to working harder

Wednesday, April 15th, 2009

Jim SmallMany people label entrepreneurs as risk takers, but 2004 Thunderbird graduate Jim Small takes the opposite view. The president and founder of Parker Finch Management in Arizona tells his friends in the corporate world that they take a bigger risk by working for someone else who controls their destiny. “Don’t think of entrepreneurship as risky,” Small says. “Think of the corporate job as risky, especially if your passion isn’t there.” | Video: Alternative to Working Harder (1:53) | Video: Entrepreneurship: Not So Risky (1:31)
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Family business owner puts blame on CEO pay structures

Thursday, April 9th, 2009

Karl PisecAustrian business owner Karl Pisec grew up in a home with two global entrepreneurs for parents who reared him to take over the family business. The vision was always long term. Corporate leaders often have the opposite focus, and the results have been disastrous, Pisec said March 31 at the Pisec Group world headquarters in Vienna. “Their evaluation systems condition them to focus on short-term results,” said Pisec, a 1994 Thunderbird graduate. “This value should be changed because we’ve seen where it leads us.” | Video: Karl Pisec on sustainable value creation (1:38) | Video: Karl Pisec on cross-cultural negotiation (2:17) |
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Think like an entrepreneur for corporate success

Wednesday, April 8th, 2009

Robert HisrichCorporate leaders looking for guidance in the prolonged economic crisis should check their rearview mirrors for fast-approaching global entrepreneurs, Thunderbird Professor Robert Hisrich, Ph.D., said recently from his office at the Walker Center for Global Entrepreneurship. He said big corporations can learn important survival lessons from small startups that know how to seize opportunities, stretch resources and create value for everyone around them.
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Book bonus: Selecting the right foreign market

Tuesday, April 7th, 2009

International Entrepreneurship by Robert HisrichWith so many prospective countries available for expansion, one critical issue for the global entrepreneur is foreign market selection. Thunderbird Professor Robert D. Hisrich, Ph.D., shares a five-step approach to the problem in his new book, “International Entrepreneurship: Starting, Developing, and Managing a Global Venture” (Sage Publications, Feb. 18, 2009). Here is an extended excerpt from the book, which is available in bookstores or at amazon.com:
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Let global liquidity be your guide for next crisis

Friday, April 3rd, 2009

By F. John Mathis, Jarl Kallberg and Frank Tuzzolino, Thunderbird professors

F. John Mathis, Jarl Kallberg and Frank TuzzolinoFinancial shocks have become an increasingly pervasive feature of the global economic landscape. Perhaps the most devastating aspect of these events is something economists call “contagion.” Contagion occurs when an economic shock in one location reverberates in other countries, markets and sectors that have little apparent exposure to the initiating factors. The current global financial crisis and others, such as the bursting of the technology bubble in 2000, emphasize these linkages. But what starts this process is excessive liquidity.
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