http://knowledgenetwork.thunderbird.edu/students Just another Thunderbird Knowledge Network weblog Mon, 06 Feb 2012 05:41:13 +0000 http://backend.userland.com/rss092 en 1.  TAP is made up of TMCA, TFA, and TMA. 2.  TAP is NOT taking additional money from other clubs or organizations.  TAP is simply getting our budgets up front, which will allow us to plan events on a more consistent basis.  Every other club will have the same ... http://knowledgenetwork.thunderbird.edu/students/2012/02/05/tap-update/ This trimester the Thunderbird Management Consulting Association will be building ties with the Institute of Management Consultants (IMC).  IMC USA provides the only certification for individual management consultants in the US that conforms to the international standards of the International Council of Management Consulting Institutes (ICMCI). ICMCI sets global standards ... http://knowledgenetwork.thunderbird.edu/students/2012/02/05/institute-of-management-consultant-imc/ Dear TMCA Members, Welcome back to our returning students and congratulations on joining Thunderbird to our new students!  The Thunderbird Management Consulting Association leadership team is excited to bring you a trimester of fun and professional development. Community TMCA will continue on its efforts from last trimester to build a sense of Community ... http://knowledgenetwork.thunderbird.edu/students/2012/02/05/letter-from-incoming-tmca-president-anuj-mathur/ by Cole Augustine, Cynthia Austin, Bradley Carson, and Jennifer Long Redbox has seen a meteoric rise to the top of the movie rental business, despite their focus on a dying form of media. As the company's built in expiration date draws closer, Redbox must ask itself, "What Now?" This article will ... http://knowledgenetwork.thunderbird.edu/students/2011/12/19/redbox-strategy-in-the-sunset-of-physical-media/ GM4468J2 – Competitive Strategy. December 2011. Team 4 – ‘The Angry Birds of Thunder’ - Amina Ahmed, Marquita Blanding, Benjamin Donner, Julia Glad, Carla Vila SIMPLE PLEASURES FOR SUN-SEEKERS: JETBLUE REDEFINES THE “BUDGET” AIRLINE THROUGH COMFORT AND TECHNOLOGY   Introduction Positioned as a budget airline company with a tourism focus, JetBlue is synonymous with the ... http://knowledgenetwork.thunderbird.edu/students/2011/12/19/simple-pleasures-for-sun-seekers-jetblue-redefines-the-%e2%80%9cbudget%e2%80%9d-airline-through-comfort-and-technology/ Smartphone users are a notoriously fickle bunch. The slightest flaw in a phone sends users off to a new phone faster than you can say “service contract.” Research-In-Motion, or RIM, has remained relatively immune to all of this until recently. More than a decade ago, RIM created its own competition-free market ... http://knowledgenetwork.thunderbird.edu/students/2011/12/18/is-rim-drowning-in-a-red-ocean/ The Boston Beer Company: Can it Live up to Recent Hype? Should investors call it quits before a crash or will The Boston Beer Company be able to leverage recent success into sustainable growth? A Corporate Strategy article by Thunderbird students Andrea Bly, Jennifer Garcia, Liang-Kuan "Albert" Ho, Steve Juntunen, and ... http://knowledgenetwork.thunderbird.edu/students/2011/12/18/the-boston-beer-company-can-it-live-up-to-recent-hype/ Team 8: John Angstadt; Christa Gyori; Charbel Haber; Christopher Jones; Mike Zehender On March 23, 2010, President Obama signed the Affordable Care Act. The law puts in place comprehensive health insurance reforms that will roll out over four years and threatens to have a major impact on the Pharmaceutical Industry. This ... http://knowledgenetwork.thunderbird.edu/students/2011/12/18/the-pharmaceutical-industry-is-under-fire-these-days-is-novartis-situated-to-be-on-top-as-the-future-unfolds/ [caption id="attachment_2259" align="alignleft" width="300" caption="Source: Jobcast.net"][/caption] A corporate strategy article by Thunderbird students Leah Burdick, Ilan Fehler, Nicholas Kincaid, Peter Klein and David Ryan More so than traditional businesses, online businesses have the distinct advantage of acquiring more information about their customers. The more that is known about online users’ habits, needs ... http://knowledgenetwork.thunderbird.edu/students/2011/12/18/the-importance-of-the-online-network-linkedin%e2%80%99s-strategic-position-and-power/ Under Armour – Positioning Themselves For The Next Win The Under Armour brand evokes an image of elite athleticism, almost at odds with the company’s humble beginnings in the home basement of the founder’s grandmother. A simple idea ultimately developed into one of the most prominent names in the industry. ... http://knowledgenetwork.thunderbird.edu/students/2011/12/18/competitive-strategy-team-no-3/