Ghana = Good people
Friday, July 29th, 2011
Recently my thoughts have been largely focused on the terrible events that occurred in Norway on
Friday. Fortunately no friends or family were directly affected, but in such a small country it is certain that at most, only two or three degrees often separate people. Such a tragic event that occurred…
Our experience in Ghana on the other hand has been calm and peaceful. In fact, in my opinion, Ghana’s greatest asset is the people. They are extremely friendly and it has been comforting to feel safely
surrounded by kind folks. Incredibly, people seem satisfied here even though they don’t have Wal-Mart or TGI Friday’s (we did find Walf-Mart though!), and people even smile on days when they don’t witness double rainbows. Of course, you always encounter aberrations from the norm (more explanation later), but overall we have been welcomed in this new culture.
Cultural observations have largely consisted of meetings with our client, taxi rides, accommodation searching and grocery shopping. To this point, we have only done sightseeing around downtown and greater Accra, including a trip to the Makola Market and a local Rastafarian celebration (strangely a bruni dj with a Macbook “spinned” – or played reggae songs from itunes for an hour). However, an exciting trip outside of Accra is in the cards as we will be traveling to Donkorkram and staying there for at least three days in order to witness some of PALMS’ agricultural operations and speak to Ras Benji.
As for the seldom found unwelcoming locals: make sure to not take pictures of the gentlemen at the Makola Market who are selling remotes or the ladies selling vegetables – you may be verbally chastised or spanked on the rear. At least, that’s what happened to Carlos.
*note: this blog should’ve been posted on Monday, but poor internet access in Donkorkram prevented it.
Ranked #1 in the World



community, provides support networks and a safety net, and often gives back to society through service.
When we arrived last week in Ghana our team had prepped enough to know what it was we didn’t know. That way we could immediately start gathering the information necessary to develop a set of deliverables that would best meet the needs of our client. So we got on site, did just that, and showed up at our meeting last Friday confidant in our proposed deliverables that we were hoping to get our client’s sign off on. But of course, as a rule of thumb in consulting, we should have expected the unexpected. Despite discovering that PALMS’s moringa-focused business was still in the earliest stages of infancy and deserved our full consulting attention to get it off the ground, our client was very focused on having us work on developing a business plan for biodiesel production – something that almost seemed like a pipe dream from our vantage point. As our team sat around (admittedly a little frustrated and confused) collecting ourselves to determine how to go forward, I was hit by a wave of inspiration and excitement when I recalled something I had learned in Professor Ramaswamy’s Global Strategy class – one of the foundational principles of operating in an emerging market is long term vision. This was exciting for two reasons: 1) the ideas on the table were starting to make sense and 2) I could breathe a quasi sigh of relief that the tuition money was starting to pay off.
My affinity for travel stems partly from the fact that I feel most like myself when I am on my way to somewhere. During these relatively brief moments in transit I am usually unburdened by the expectations of others or those that I put on myself. It is a feeling I have found difficult to replicate doing anything else. However, I did not have this same sense of contentment during our flight across the Atlantic. Instead, I sat contemplating my own preconceptions about the challenge we would face as outsiders working/collaborating in a high-context environment in Ghana, and more specifically, how I would adapt to it.
Having spent time living, working, studying and traveling in several places around the world, I have been able to see and experience how different people live and interact. My international experience has improved my ability to adapt somewhat quickly to cultural differences when they appear. Coming to Ghana, in my mind, would be no different in that I would be able to “hit the ground running” by quickly adapting to the local culture and communication style. I must admit that having never been to Africa prior to this project, I have found that the Ghanaian culture is unlike any other that I have experienced. It has been surprisingly difficult to gain a grasp of cultural communication norms, but that being said, I love a challenge and am having a great time.
I am the team member that has been MIA due to “extended calls” recently (see Eric Ams’ blog). Although the negative aspects of my illness are numerous – e.g., being unable to attend meetings, not going on after-work excursions, sleep deprivation, and being prevented from my usual 3 hour 350 lbs. squat and dumbbell workout – certainly the silver lining in my condition has to be the cultural experience of visiting a medical clinic in the outskirts of Accra.
My first assignment in Africa brought me to Uganda just over five years ago. Traveling to the far north during the first week, a passenger in the LandCruiser asked me if we could stop for a “long call”. Understanding him to mean phone call, I was confused when my encouragement for him to just go ahead and make the call in the vehicle as we moved, especially if it was going to be long, was met with laughter… as it turned out , “long call” and “short call” are terms referring to the calls of nature. “Our new boss is too harsh…” they must have thought, “…he does not respect the #2!”