Archive for the ‘Innovation’ Category

Innovation is the engine of business value creation. And sustainable innovation is the name of the game for business leaders committed to global citizenship. Social and environmental concerns cannot be left as an afterthought to business innovation but need to be incorporated into the design constraints from the very beginning.

With the support of Johnson & Johnson, EcoLab, APS and BillMatrix, Thunderbird students are once again calling their peers around the world to participate in a global competition, the Thunderbird Sustainable Innovation Summit, to bring sustainability concerns to the heart of business innovation.

I encourage any current MBA student to sign up (registration ends Oct. 5).  I have witnessed the intensity and amazing creativity displayed by prior participants.  It’s been inspiring to see how sustainability turned out to be a catalyzer for new thinking, and a source of out-of-the-box solutions which have led to real-world applications.  A learning journey, not just for participants, but for sponsors and judges as well.

I for one won’t miss it.  – Ángel